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AI Stock Monitor

NKE - Nike

Nike is a North America covered company in The Hedge Book research universe.

Public company · North America · Consumer Discretionary · Footwear · Apparel · Dow constituent

NYSE · Consumer Discretionary · Research updated · Market data updated Research and source refreshes run four times daily. The timestamps above identify the latest successful research and market-data updates.
Hedge Score 45 /100
BearishBearish
Confidence65%
Community Bullish0%
Followers0
Current Price$39.691D +2.9%

Price History

NKE chart

67.7859.3050.8242.3533.87 Nov 2025Jan 2026Mar 2026May 2026Jul 2026Sep 2026Nov 2026 2025-11-10 60.802026-05-12 42.352026-11-09 39.64

AI-Assisted Chart Analysis

Nike technical analysis

Calculated from verified chart history for the selected tenor; no news or fundamental assumptions are used.

Technical only
Trend

Mixed trend: the latest level is above its 20-period average, without full long-term confirmation.

Momentum

RSI is 58, a neutral reading. Above 70 can signal extension; below 30 can signal exhaustion.

Support scenario

The first technical watch zone is 35.30. A break below 33.87 invalidates the near-term support setup.

Resistance scenario

The first resistance/watch zone is 40.49. A confirmed break above 41.05 supports continuation.

Risk

Annualized realized volatility is +36.5%. Maximum lookback drawdown is -50.0%, from a high-water mark of 67.78 to 33.87.

Potential levels are conditional chart scenarios, not personalized advice or instructions to buy or sell.

How To Read This Stock Brief
Hedge Score

Higher means the current research setup is stronger across signal, confidence, catalysts, risk balance, and market context. Lower means the setup is weaker or less supported.

Confidence

Higher confidence means the evidence is more consistent and relevant. It does not mean the stock has that percentage chance of going up.

Signal

Bullish, Bearish, or Neutral is the current AI research stance. It is designed to help you ask better questions, not to replace your decision process.

Community Bullish

This shows how signed-in users are voting. It is useful sentiment context, not proof that the crowd is right.

Read the full Hedge Score and confidence methodology

What Changed Today

  • Yahoo Finance delayed market data reported NKE at 38.59 USD; the latest daily move fell -2.45%. This is a verified market-price signal only and does not by itself confirm a change in company fundamentals.

Why It Matters

  • The verified -2.45% daily move is current market context for Nike.
  • It can affect near-term sentiment, but price action alone does not establish a change in earnings, asset quality, competitive position, valuation, catalysts, or risks.
  • Those require a separately sourced filing or company update.

AI Opinion

  • Read: The current evidence-grounded AI read is bearish.
  • Evidence: While recent product launches and athlete partnerships maintain high consumer visibility, these do not yet translate into the margin expansion or revenue growth required to justify a bullish thesis.
  • Uncertainty: The downgrade to 'Sell' by Truist serves as a reminder that the market remains skeptical of the company's ability to navigate its current 'blind spots' and competitive landscape.
  • Watch: A shift to a more bullish view would require concrete evidence that the product reset is driving sustained margin improvement and market share gains, rather than just temporary hype.

Key Risks

  • Continued margin pressure remains the primary risk, as the company attempts to balance product innovation costs with the need to maintain competitive pricing in a crowded footwear market.
  • Execution risk regarding the 'product reset' is high; if new launches fail to resonate with core consumers, the company may face inventory bloat and further discounting, damaging brand equity.
  • Macroeconomic sensitivity in key markets, particularly if consumer discretionary spending weakens, could disproportionately impact Nike's premium-priced product lines.
  • Regulatory or reputational risks, such as the reported social signal regarding a fatwa, could create localized headwinds in specific regions, though the financial materiality of such events remains unverified.

Upcoming Catalysts

  • Future earnings and guidance updates are the most critical catalysts, as they will provide the first verifiable data on whether the product reset is successfully translating into improved margins.
  • Management commentary during investor days or quarterly calls regarding the long-term fiscal 2027 targets will be essential for confirming or weakening the current valuation thesis.
  • Material operating or capital-allocation announcements, such as changes to dividend policy or share buyback programs, could provide a floor for the stock price if growth remains stagnant.
  • Evidence of sustained market share gains in key categories (e.g., performance footwear) would serve as a leading indicator of a successful turnaround.

Upcoming Events

No verified update available

Last Updated

Sources and verification

Each generated research claim remains linked to its supporting update. Primary evidence comes from filings, company materials, or regulators; secondary evidence provides additional context.

  • Published stock briefSecondary sourceSocial SignalSome major kicks coming this week in hoops, boots, and football πŸ… πŸ₯Ύ Carhartt x Nike Goadome πŸ¦‡ Nike Air Diamond Turf "Black Patent" πŸ’Œ Nike KD 19 "Aunt Pearl" 🧨 Nike Kobe 8 "Shanghai Fireworks" Scroll through this week's full release guide: https://t.co/bSg - X · Published 2026-11-09 10:07:04Open verification sourceSupports: Published stock brief
  • Published stock briefSecondary sourceSocial SignalLeBron James debuts a new Nike LeBron 24 colorway πŸ‘‘ - X · Published 2026-11-09 10:07:04Open verification sourceSupports: Published stock brief
  • Published stock briefSecondary sourceSocial SignalNike and Army Unveil β€œIvy Soldier” Uniforms for 2026 Army-Navy Game πŸͺ– - X · Published 2026-11-09 10:07:04Open verification sourceSupports: Published stock brief
  • Published stock briefSecondary sourceSocial SignalShedeur Sanders debuted his Nike Air DT Max ’96 Low PE πŸ‘€ Dropping at JD sports πŸ”œ - X · Published 2026-11-09 10:07:04Open verification sourceSupports: Published stock brief
  • Published stock briefSecondary sourceSocial SignalBuilt for everything that comes next. Shedeur Sanders makes the Nike Air DT Max ’96 Low his own with this P.E., featuring signature details. Coming soon. Only at @jdsportsus. - X · Published 2026-11-09 10:07:04Open verification sourceSupports: Published stock brief
Market-data attributionYahoo Finance delayed market data · provider detailsMarket prices are supporting signals only and do not establish the research conclusion.

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Disclaimer

The Hedge Book provides AI-assisted educational market research. It is not a registered investment adviser, broker, dealer, or financial planner. Content may contain errors and should be independently verified. Do not treat this page as personalized advice to buy, sell, or hold any security.